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Quick Blurbs [SAP, Tripadvisor]

[TRIP – Tripadvisor] This stock had a few crazy trading days last week, opening down 8% before closing up 2.5% on the first full trading day post-earning and then rallying again days later, apparently sparked by rustlings of a take-out [TRIP’s chairman Greg Maffei stoked such hopes a few months ago].  At least opposes this hypothetical […]
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[TRIP – Tripadvisor] Good Asset, Fumbled Monetization Strategy

Posted By scuttleblurb On In [TRIP] Tripadvisor | Comments Disabled

For many years prior to 2012, Tripadvisor was accused of “over-monetizing” its site, bombarding visitors with “pop-up” windows that redirected visitors to the sites of its OTA and hotel ad partners.  In late 2012/early 2013, TRIP began replacing the antiquated pop-up model with in-line meta (so visitors could compare rates across different OTA and hotel […]

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